The 278 Businesses People Are Most Interested in Starting in 2023, According to Data
Around 72,000 people search “how to start a business” in Google every month. But that doesn’t tell the whole story.
If we dive a bit deeper into the search data, we can see the specific types of businesses aspiring entrepreneurs are looking for information on.
Here’s how the data stacks up.
The Most Popular Businesses People Want to Start
| # | Type of Business | Approximate Monthly Searches |
| 1 | how to start an e-commerce business | 24000 |
| 2 | how to start a dropshipping business | 20000 |
| 3 | how to start a vending machine business | 17000 |
| 4 | how to start an affiliate marketing business | 17000 |
| 5 | how to start an instagram business | 17000 |
| 6 | how to start a blogging business | 16000 |
| 7 | how to start an online business | 16000 |
| 8 | how to start a fashion business | 15000 |
| 9 | how to start a uhaul business | 13000 |
| 10 | how to start an amazon business | 13000 |
| 11 | how to start a clothing business | 12000 |
| 12 | how to start an airbnb business | 12000 |
| 13 | how to start a non profit business | 11000 |
| 14 | how to start a cleaning business | 10000 |
| 15 | how to start a digital marketing business | 8400 |
| 16 | how to start a restaurant business | 8200 |
| 17 | how to start an etsy business | 6900 |
| 18 | how to start a trucking business | 6200 |
| 19 | how to start a candle business | 5500 |
| 20 | how to start a coffee shop business | 5500 |
| 21 | how to start a pressure washing business | 5500 |
| 22 | how to start a food truck business | 5400 |
| 23 | how to start a farm business | 5300 |
| 24 | how to start a home health business | 4600 |
| 25 | how to start a freelance writing business | 4100 |
| 26 | how to start a hot shot business | 4100 |
| 27 | how to start a real estate business | 3900 |
| 28 | how to start a jewelry business | 3600 |
| 29 | how to start a rental property business | 3400 |
| 30 | how to start a storage business | 3400 |
| 31 | how to start a reselling business | 3300 |
| 32 | how to start a consulting business | 3100 |
| 33 | how to start a healthcare business | 3100 |
| 34 | how to start a bakery business | 3000 |
| 35 | how to start a bar business | 2900 |
| 36 | how to start a storage unit business | 2900 |
| 37 | how to start an atm business | 2900 |
| 38 | how to start a house flipping business | 2800 |
| 39 | how to start a spa business | 2800 |
| 40 | how to start a construction business | 2700 |
| 41 | how to start a hotel business | 2700 |
| 42 | how to start a landscaping business | 2700 |
| 43 | how to start a property management business | 2700 |
| 44 | how to start a tiktok business | 2700 |
| 45 | how to start a childcare business | 2600 |
| 46 | how to start a private lending business | 2600 |
| 47 | how to start a travel agency business | 2600 |
| 48 | how to start a travel business | 2600 |
| 49 | how to start a baking business | 2500 |
| 50 | how to start a government contracting business | 2300 |
| 51 | how to start a home care business | 2300 |
| 52 | how to start a phone case business | 2300 |
| 53 | how to start a mobile detailing business | 2300 |
| 54 | how to start a freight broker business | 2200 |
| 55 | how to start a subscription box business | 2200 |
| 56 | how to start a tradeline business | 2200 |
| 57 | how to start an import export business | 2200 |
| 58 | how to start a party planning business | 2100 |
| 59 | how to start a catering business | 2000 |
| 60 | how to start a franchise business | 2000 |
| 61 | how to start a social media business | 1900 |
| 62 | how to start an ice cream business | 1900 |
| 63 | how to start a bartending business | 1800 |
| 64 | how to start a coffee business | 1800 |
| 65 | how to start a mobile bartending business | 1800 |
| 66 | how to start a boutique business | 1700 |
| 67 | how to start a box truck business | 1700 |
| 68 | how to start a copywriting business | 1700 |
| 69 | how to start a gym business | 1700 |
| 70 | how to start a sneaker reselling business | 1700 |
| 71 | how to start a moving business | 1600 |
| 72 | how to start a photography business | 1600 |
| 73 | how to start a rental car business | 1600 |
| 74 | how to start an event planning business | 1600 |
| 75 | how to start a lawn care business | 1500 |
| 76 | how to start a bookkeeping business | 1400 |
| 77 | how to start a call center business | 1400 |
| 78 | how to start a contractor business | 1400 |
| 79 | how to start a non emergency medical transportation business | 1400 |
| 80 | how to start a shopify business | 1400 |
| 81 | how to start a tow truck business | 1400 |
| 82 | how to start a tshirt business | 1400 |
| 83 | how to start a 3d printing business | 1300 |
| 84 | how to start a nemt business | 1300 |
| 85 | how to start a solar panel business | 1300 |
| 86 | how to start a tax business | 1300 |
| 87 | how to start a towing business | 1300 |
| 88 | how to start a food business | 1200 |
| 89 | how to start a handyman business | 1200 |
| 90 | how to start a junk removal business | 1200 |
| 91 | how to start a tutoring business | 1200 |
| 92 | how to start a courier business | 1100 |
| 93 | how to start a daycare business | 1100 |
| 94 | how to start a mobile bar business | 1100 |
| 95 | how to start a pizza business | 1100 |
| 96 | how to start a retail business | 1100 |
| 97 | how to start a web design business | 1100 |
| 98 | how to start an app business | 1100 |
| 99 | how to start an iv hydration business | 1100 |
| 100 | how to start a bail bonds business | 1000 |
| 101 | how to start a dumpster rental business | 1000 |
| 102 | how to start an hvac business | 1000 |
| 103 | how to start a marketing business | 1000 |
| 104 | how to start a passenger transportation business | 1000 |
| 105 | how to start a tax preparation business | 1000 |
| 106 | how to start a transportation business | 1000 |
| 107 | how to start a wine business | 1000 |
| 108 | how to start a woodworking business | 1000 |
| 109 | how to start a car hauling business | 900 |
| 110 | how to start a car wash business | 900 |
| 111 | how to start a counseling business | 900 |
| 112 | how to start a general contracting business | 900 |
| 113 | how to start a housekeeping business | 900 |
| 114 | how to start a laundromat business | 900 |
| 115 | how to start a marijuana business | 900 |
| 116 | how to start a skincare business | 900 |
| 117 | how to start a staging business | 900 |
| 118 | how to start a virtual assistant business | 900 |
| 119 | how to start a window cleaning business | 900 |
| 120 | how to start an ebay business | 900 |
| 121 | how to start an embroidery business | 900 |
| 122 | how to start a cargo van business | 800 |
| 123 | how to start a concierge business | 800 |
| 124 | how to start a craft business | 800 |
| 125 | how to start a delivery business | 800 |
| 126 | how to start a laundry business | 800 |
| 127 | how to start a microgreen business | 800 |
| 128 | how to start a perfume business | 800 |
| 129 | how to start a porn business | 800 |
| 130 | how to start a rv storage business | 800 |
| 131 | how to start a wedding venue business | 800 |
| 132 | how to start a wholesale business | 800 |
| 133 | how to start a caregiver business | 700 |
| 134 | how to start a carpet cleaning business | 700 |
| 135 | how to start a credit repair business | 700 |
| 136 | how to start a dispatch business | 700 |
| 137 | how to start a dog boarding business | 700 |
| 138 | how to start a dog grooming business | 700 |
| 139 | how to start a freight dispatching business | 700 |
| 140 | how to start a furniture flipping business | 700 |
| 141 | how to start a legal weed business | 700 |
| 142 | how to start a pet sitting business | 700 |
| 143 | how to start a private caregiver business | 700 |
| 144 | how to start a recycling business | 700 |
| 145 | how to start a shaved ice business | 700 |
| 146 | how to start a supplement business | 700 |
| 147 | how to start a turo business | 700 |
| 148 | how to start a venue business | 700 |
| 149 | how to start a wedding planning business | 700 |
| 150 | how to start an organizing business | 700 |
| 151 | how to start a cannabis business | 600 |
| 152 | how to start a car transport business | 600 |
| 153 | how to start a computer repair business | 600 |
| 154 | how to start a florist business | 600 |
| 155 | how to start a meal prep business | 600 |
| 156 | how to start a notary business | 600 |
| 157 | how to start a personal training business | 600 |
| 158 | how to start a recruiting business | 600 |
| 159 | how to start a screen printing business | 600 |
| 160 | how to start a snow cone business | 600 |
| 161 | how to start a subcontracting business | 600 |
| 162 | how to start a weed business | 600 |
| 163 | how to start an electrical business | 600 |
| 164 | how to start an equipment rental business | 600 |
| 165 | how to start an interior design business | 600 |
| 166 | how to start an it consulting business | 600 |
| 167 | how to start a casino business | 500 |
| 168 | how to start a commercial cleaning business | 500 |
| 169 | how to start a contracting business | 500 |
| 170 | how to start a dog walking business | 500 |
| 171 | how to start a hauling business | 500 |
| 172 | how to start a juice business | 500 |
| 173 | how to start a medical courier business | 500 |
| 174 | how to start a office cleaning business | 500 |
| 175 | how to start a print on demand business | 500 |
| 176 | how to start an event rental business | 500 |
| 177 | how to start an office cleaning business | 500 |
| 178 | how to start an seo business | 500 |
| 179 | how to start a cookie business | 450 |
| 180 | how to start a drone business | 450 |
| 181 | how to start a dump truck business | 450 |
| 182 | how to start a floral business | 450 |
| 183 | how to start a graphic design business | 450 |
| 184 | how to start a manufacturing business | 450 |
| 185 | how to start a medical coding business | 450 |
| 186 | how to start a medical supply business | 450 |
| 187 | how to start a money lending business | 450 |
| 188 | how to start a parking lot business | 450 |
| 189 | how to start a party rental business | 450 |
| 190 | how to start a pest control business | 450 |
| 191 | how to start a plumbing business | 450 |
| 192 | how to start a roofing business | 450 |
| 193 | how to start a cosmetic business | 400 |
| 194 | how to start a dry cleaning business | 400 |
| 195 | how to start a dump trailer business | 400 |
| 196 | how to start a greeting card business | 400 |
| 197 | how to start a home inspection business | 400 |
| 198 | how to start a janitorial business | 400 |
| 199 | how to start a lead generation business | 400 |
| 200 | how to start a lending business | 400 |
| 201 | how to start a loan business | 400 |
| 202 | how to start a photobooth business | 400 |
| 203 | how to start a pool cleaning business | 400 |
| 204 | how to start a printing business | 400 |
| 205 | how to start a roll off dumpster business | 400 |
| 206 | how to start a scooter rental business | 400 |
| 207 | how to start a stationery business | 400 |
| 208 | how to start a warehouse business | 400 |
| 209 | how to start a welding business | 400 |
| 210 | how to start an advertising business | 400 |
| 211 | how to start an estate sale business | 400 |
| 212 | how to start a 360 photo booth business | 350 |
| 213 | how to start a bounce house business | 350 |
| 214 | how to start a crystal business | 350 |
| 215 | how to start a distribution business | 350 |
| 216 | how to start a dog sitting business | 350 |
| 217 | how to start a flooring business | 350 |
| 218 | how to start a furniture business | 350 |
| 219 | how to start a gutter cleaning business | 350 |
| 220 | how to start a lash business | 350 |
| 221 | how to start a locksmith business | 350 |
| 222 | how to start a makeup business | 350 |
| 223 | how to start a massage business | 350 |
| 224 | how to start a non-cdl business delivery service | 350 |
| 225 | how to start a physical therapy business | 350 |
| 226 | how to start a press on nail business | 350 |
| 227 | how to start a rental business | 350 |
| 228 | how to start a security business | 350 |
| 229 | how to start a shoe business | 350 |
| 230 | how to start a sticker business | 350 |
| 231 | how to start a taxi business | 350 |
| 232 | how to start a tea business | 350 |
| 233 | how to start an airbnb cleaning business | 350 |
| 234 | how to start an it business | 350 |
| 235 | how to start a babysitting business | 300 |
| 236 | how to start a billboard business | 300 |
| 237 | how to start a boba business | 300 |
| 238 | how to start a cricut business | 300 |
| 239 | how to start a dog treat business | 300 |
| 240 | how to start a food delivery business | 300 |
| 241 | how to start a hard money lending business | 300 |
| 242 | how to start a hot dog cart business | 300 |
| 243 | how to start a life coaching business | 300 |
| 244 | how to start a non medical home care business | 300 |
| 245 | how to start a phone repair business | 300 |
| 246 | how to start a roadside assistance business | 300 |
| 247 | how to start a shipping business | 300 |
| 248 | how to start a smoothie business | 300 |
| 249 | how to start a sneaker business | 300 |
| 250 | how to start a spray tan business | 300 |
| 251 | how to start a sublimation business | 300 |
| 252 | how to start a waste management business | 300 |
| 253 | how to start an art business | 300 |
| 254 | how to start a bubble tea business | 250 |
| 255 | how to start a charcuterie business | 250 |
| 256 | how to start a podcast business | 250 |
| 257 | how to start a design business | 250 |
| 258 | how to start a drone photography business | 250 |
| 259 | how to start a fitness business | 250 |
| 260 | how to start a gift basket business | 250 |
| 261 | how to start a glamping business | 250 |
| 262 | how to start a hat business | 250 |
| 263 | how to start a hookah business | 250 |
| 264 | how to start a jet ski rental business | 250 |
| 265 | how to start a luxury picnic business | 250 |
| 266 | how to start a painting business | 250 |
| 267 | how to start a permanent jewelry business | 250 |
| 268 | how to start a plant business | 250 |
| 269 | how to start a remodeling business | 250 |
| 270 | how to start a scrub uniform business | 250 |
| 271 | how to start a senior care business | 250 |
| 272 | how to start a sprinter van business | 250 |
| 273 | how to start a trailer rental business | 250 |
| 274 | how to start a translation business | 250 |
| 275 | how to start a tree cutting business | 250 |
| 276 | how to start a vacation rental business | 250 |
| 277 | how to start an amazon fba business | 250 |
| 278 | how to start an edible business | 250 |
This keyword search data is from ahrefs.
Which business ideas on the list are most interesting to you?
It’s interesting to me that 6 of the top 7 are all online businesses, which highlights people’s desires to make money from home.
Still, I’m encouraged by the huge variety of business ideas on this list! I’m inspired by all of these creative ideas and will continue to build out resources and information for those looking to start them.
What Business Should You Start?
Just because a business idea is popular doesn’t make it a great fit for you. When looking at your various options, take into consideration your:
- Unique skills and expertise
- Interests and hobbies
- Time you have available
- Startup capital
- Personal goals
You can use some clarifying questions and a decision-making matrix to help narrow down your business idea options.
Serious About Making More Money?
- Start Your Free $500 Challenge. My free 5-day email course shows you how to add $500 to your bottom line.
- Join the free Side Hustle Nation Community. The free Facebook group is the best place to connect with other side hustlers and get your questions answered.
- Download The Side Hustle Show. My free podcast shares how to make extra money with actionable weekly episodes.
